Crowdfunding

The Square: Redefining Safety, Convenience and Innovation Standards for Water Containers

The Square Bottle Redefines the Safety, Convenience And Innovation Standards For Water Containers!

There are probably just as many water bottles on the market as there are chewing gum flavors, each with a slightly different feature but using the same basic design concept that’s been around almost since the invention of plastic. One of the primary reasons there are so many is because we are locked in a circular pattern: we buy one, it develops a distasteful odor/mold or leaks, we throw it away and buy another. However, one of the latest Kickstarter campaigns is an amazing water bottle that is literally redesigned from the bottom up. It’s called the Square.

The most exciting theme underlying the design aspects of the Square is that it’s built to last. The defining feature is that, thanks to its Double Lid technology, it allows users to remove both ends of the bottle and thoroughly clean the body in the dishwasher or by hand. Most water bottles on the market only permit a superficial flushing that cannot really remove all the residues and, over time, these residues enable mold formations to appear. Along with not being particularly healthy, this also causes an odor in the bottle and a foul taste in the water. The Square design solves this issue. But that’s definitely not the singular innovative concept imbedded in the Square water bottle, here are more of its cool features:

  • The frame is square with rounded corners, guaranteeing that it’s easy to hold in your hand and, in the event that you drop it, it will not roll away from you like the rounded bottles.
  • The Quick Click technology incorporated by the opening/closing mechanism makes this water container leak-proof and the water contents simple to access.
  • The interior of the Square, as well as the lip, are lined with BPA-free plastic alloys while the exterior is constructed from durable 304 stainless steel alloys.
  • The capacity of the bottle is 20 ounces, more than you would need for a regular hike or bike ride.
  • Comes with a lifetime component warranty.

I’d have to say that, while the technical features of the Square bottle are truly impressive, what really won me over was the unique design. The rounded corners of the container go excellently with the square-like shape and the stainless steel. Later on, I found out that not only can you select the colors of the plastic components, but you can also have the Square personalized with an engraving of your choice. Also, considering the high quality materials utilized in its construction, I find the $39.99 starting price truly reasonable considering the amount saved from having to throw away and repurchase a standard water bottle.

At the moment, the Square Water Bottle is only a prototype, but you can back it up on the Kickstarter page and see this innovative project through to achieve its intended success!