Tag Archives: small business
5 Important Considerations When Sourcing Hardware Products Online
The time has come for you to find a manufacturing partner that can produce your hardware product. You want to take advantage of an overseas manufacturing strategy and you heard of this website called Alibaba where factories are lined up … Continue reading
Marketing for Hardware Startups: Determine if Your Hardware Product has a Big Enough Market Opportunity
When you’re a startup about to launch a new product, chances are that you’re going to want to make some kind of profit from it. Even if you’re not motivated by money, having a successful product means you’ll have profit … Continue reading
Defining Product Benefits vs Features in Your Hardware Product
Creating an amazing product that is full of great features is not enough. In fact, when it comes to pure sales, this is actually not even the most important point! What’s more important if you want to sell a lot … Continue reading
What Are the Elements that Make a Great Crowdfunding Video?
Making money on Kickstarter, Indiegogo or other crowdfunding sites isn’t as easy as you might have been led to believe. Sure, this is a fantastic tool for building an audience, generating buzz around a product and gaining access to funds, … Continue reading
Tips on Pitching Hardware Startups to VCs
Making your dream of running a successful hardware startup a reality will require cash. Unless you happen to have a huge stash hidden away somewhere, you’re likely going to be reliant on outside investment – which often means that you’re … Continue reading
Marketing for Hardware Startups: Why Using a Niche Market Strategy is a Great Idea
In business, there is no such thing as guaranteed success. A number of factors influence the fortunes of a new startup, and many of those factors will remain firmly out of our hands. As a hardware entrepreneur your objective is … Continue reading
4 Different Business Models that Hardware Startups Use to Generate Revenue
There’s a good chance that business models for hardware startups who are new to the business can often be summed up in two words: sell volume. That is to say, that the number one strategy for providing value and increasing … Continue reading
Hardware Startup of the Week- ACPAD: Electronic Orchestra For Your Guitar
Don’t ever let anyone tell you it’s impossible to succeed as a hardware startup today. With the right startup marketing, the sky is truly the limit and you can take your business to incredible heights. In the last few years, … Continue reading
“Look Before You Leap!” Great Market Research Resources For Hardware Startups
Got an idea for a hardware startup? Market research resources will protect you from hitting the market blind, and launching a product which isn’t going to be welcomed. If you launch a product without first assessing the state of the … Continue reading
Funding for Hardware Startups: Different Stages of the Funding Process
There is more to funding for hardware startups than Kickstarter and IPOs. Depending on the stage of your idea, there are a number of different types of funding available, and there are different reasons to find that funding at each … Continue reading
