Tag Archives: startup

5 Hardware Startup Trends for 2016

At the beginning of the year, the hardware industry starts out with a bang with the biggest consumer electronic conference in the world.  Some would say that CES gives us an idea of where the industry is going and what … Continue reading

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Marketing for Hardware Startups: Determine if Your Hardware Product has a Big Enough Market Opportunity

When you’re a startup about to launch a new product, chances are that you’re going to want to make some kind of profit from it. Even if you’re not motivated by money, having a successful product means you’ll have profit … Continue reading

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6 Tools for Crowdsourcing Product Designs

Crowdfunding has completely changed the way that many hardware startups approach their business plans and create their products, and similarly allowing crowdsourcing product designs are also available now too. Thanks to crowdfunding, we’ve seen the emergence of whole new product … Continue reading

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Defining Product Benefits vs Features in Your Hardware Product

Creating an amazing product that is full of great features is not enough. In fact, when it comes to pure sales, this is actually not even the most important point! What’s more important if you want to sell a lot … Continue reading

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What Are the Elements that Make a Great Crowdfunding Video?

Making money on Kickstarter, Indiegogo or other crowdfunding sites isn’t as easy as you might have been led to believe. Sure, this is a fantastic tool for building an audience, generating buzz around a product and gaining access to funds, … Continue reading

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Tips on Pitching Hardware Startups to VCs

Making your dream of running a successful hardware startup a reality will require cash. Unless you happen to have a huge stash hidden away somewhere, you’re likely going to be reliant on outside investment – which often means that you’re … Continue reading

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Marketing for Hardware Startups: Why Using a Niche Market Strategy is a Great Idea

In business, there is no such thing as guaranteed success. A number of factors influence the fortunes of a new startup, and many of those factors will remain firmly out of our hands. As a hardware entrepreneur your objective is … Continue reading

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4 Different Business Models that Hardware Startups Use to Generate Revenue

There’s a good chance that business models for hardware startups who are new to the business can often be summed up in two words: sell volume. That is to say, that the number one strategy for providing value and increasing … Continue reading

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Hardware Startup of the Week- ACPAD: Electronic Orchestra For Your Guitar

Don’t ever let anyone tell you it’s impossible to succeed as a hardware startup today. With the right startup marketing, the sky is truly the limit and you can take your business to incredible heights. In the last few years, … Continue reading

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Comparison of 4 Fulfillment Service Companies for Hardware Startups

If you’re planning on outsourcing your shipping – which might be a good idea if you’re a small business or entrepreneur – then it’s important to do your research before choosing a company to handle the job. Picking the right fulfillment … Continue reading

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